Week #10 - Making Information Product

1.       The Business Impact of Writing a Book

 Survey from RainToday.com

2.       Option

a)      Write by yourself

b)      Solicit contributions from others

c)      Hiring a ghostwriter

d)     Record the contents and hire someone to transcribe and edit it for you

e)      Investing in dictation software

3.       Finding a Niche

a)      Locate any other books that exist on your topic

b)      Pick up a copy of each of the books in your area of expertise to understand competitors

c)      Determine how you can narrow your focus

4.       Getting Started

a)      Opening with attention getting prose

b)      Minimize your words

c)      Beware of long paragraphs

d)     Use headings and subheadings

e)      Make the text visually appealing

f)       Vary your sentences

g)      Use anecdotes and examples

h)      Use dialogue whenever possible

i)        Insert facts and figures

j)        When using terminology, make sure to define the terms

k)      When describing how to do something, list the steps in the most logical order

l)        Reading can make you a better writer

5.       After that . .

a)      The title...

i)             First opportunity to grab a potential buyer’s interest

b)      Feedback...

i)             Getting objective opinions  form some trusted readers

6.       Getting Published

7.       Two Ways . .

8.       Published by Publisher

a)      Contacting publishers

i)             Find out who is publishing the majority of books in your subject area and begin researching your options

ii)           Using a query letter

b)      Publishing contracts

i)             Payment terms; initial fee and royalty rate

ii)           Rights; may or may not reprint any portions of the text in other media

9.       Self-Publishing Options

a)      Self-publishing

i)             Make your own publishing company

ii)           Print books in a major quantity in a time

b)      Print on Demand (POD)

i)             Give your manuscripy to POD company

ii)           Print books on an as-needed basis (no major quantity purchases are required)

10.  Self Publishing

11.  Print on Demand

12.  Steps to Self-Publishing

a)      Form a publishing company

b)      Establish a form of ownership

c)      Apply for licenses and permits

d)     Hire an editor

e)      Purchase an ISBN (International Standard Book Number)

f)       Obtain a bar code

g)      Copyright your work

h)      Register with the Library of Congress (i.e. Perpustakaan Indonesia)

i)        Determine book specifications and cover design

j)        Select a book printer

k)      Set a price for your book

l)        Lay out the interior

m)    Utilize distributors and wholesalers

Tambahan, BACA JUGA Week #9 - Information Product